Is Coupang Stock a Buy, Sell, or Hold in 2025? The Motley Fool

A high score means experts mostly recommend to buy how to use the accumulation distribution indicator the stock while a low score means experts mostly recommend to sell the stock. Copyright © 2025 FactSet Research Systems Inc.© 2025 TradingView, Inc. Get stock recommendations, portfolio guidance, and more from The Motley Fool’s premium services. Coupang scored higher than 57% of companies evaluated by MarketBeat, and ranked 134th out of 207 stocks in the retail/wholesale sector.

Founded in 1993, The Motley Fool is a financial services company dedicated to making the world smarter, happier, and richer. Coupang, Inc., together with its subsidiaries owns and operates retail business through its mobile applications and Internet websites primarily in South Korea. The company operates through Product Commerce and Developing Offerings segments. The Motley Fool reaches millions of people every month through our premium investing solutions, free guidance and market analysis on Fool.com, top-rated podcasts, and non-profit The Motley Fool Foundation.

Coupang and ACI Worldwide Express Launch New Service for Global Sellers to Easily Increase Online Sales in Korea

Zacks Rank stock-rating system returns are computed monthly based on the beginning of the month and end of the month Zacks Rank stock prices plus any dividends received during that particular month. A simple, equally-weighted average return of all Zacks Rank stocks is calculated to determine the monthly return. The monthly returns are then compounded to arrive at the annual return. Only Zacks Rank stocks included in Zacks hypothetical portfolios at the beginning of each month are included in cmc markets review the return calculations.

• Observing Coupang’s pricing power will be crucial in determining its long-term sustainability and ability to navigate market challenges effectively.
• Founded in 1993, The Motley Fool is a financial services company dedicated to making the world smarter, happier, and richer.
• Coupang, Inc., together with its subsidiaries, owns and operates retail business through its mobile applications and internet websites in South Korea and internationally.
• ZacksTrade does not endorse or adopt any particular investment strategy, any analyst opinion/rating/report or any approach to evaluating individual securities.

Investors confident the company is in the early stages of consolidating its market share and expanding internationally have plenty of reasons to buy the stock today. Coupang is expected to post earnings of $0.07 per share for the current quarter, representing no change from the year-ago quarter. Over the last 30 days, the Zacks Consensus Estimate remained unchanged.

Click here to see the values of some of the valuation metrics that have driven this grade. Despite the market expectation for improving earnings, Coupang’s inconsistent record in recent years in what remains a highly competitive industry warrants some caution. Beyond Korea, multiple retailers are targeting the same growth opportunities in Asia-Pacific, adding a layer of uncertainty. There’s a lot to like about Coupang capturing themes like e-commerce and fintech adoption in emerging markets. Nevertheless, it’s a smart idea to examine investments critically and consider where things could go wrong.

The size of the recent change in the consensus estimate, along with three other factors related to earnings estimates, has resulted in a Zacks Rank #4 (Sell) for Coupang. We essentially look at how sell-side analysts covering the stock are revising their earnings estimates to reflect the impact of the latest business trends. And if earnings estimates go up for a company, the fair value for its stock goes up. A higher fair value than the current market price drives investors’ interest in buying the stock, leading to its price moving higher.

So, you might want to look at some of the facts that could shape the stock’s performance in the near term. Our experts have identified 7 Zacks Rank #1 Strong Buy stocks poised for potential breakout in the coming weeks. Compared to the Zacks Consensus Estimate of $8.07 billion, the reported revenues represent a surprise of -2%. Coupang, Inc. (CPNG Quick QuoteCPNG – Free Report) has been one of the most searched-for stocks on Zacks.com lately. You are being directed to ZacksTrade, a division of LBMZ Securities and licensed broker-dealer. The web link between the two companies is not a solicitation or offer to invest in a particular security or type of security.

Financial Performance

This is why empirical research shows a strong correlation between trends in earnings estimate revisions and near-term stock price movements. Coupang (CPNG-N) presents a mix of opportunities and concerns for investors based on recent expert reviews. On one hand, the company’s impressive 20% revenue growth signals a robust performance within the competitive South Korean e-commerce landscape. The experts note the increasing consumer spending power, which potentially supports further growth as paid membership prices rise significantly. Despite this positive outlook, some experts express caution due to the ‘awful momentum’ surrounding the stock, highlighting the importance of tracking this momentum as it approaches all-time highs. Observing Coupang’s pricing power will be crucial in determining its long-term sustainability and ability to navigate market challenges effectively.

Coupang, Inc., together with its subsidiaries, owns and operates retail business through its mobile applications and internet websites in South Korea and internationally. It operates through Product Commerce and Developing Offerings segments. The Product Commerce segment includes Korean retail and marketplace offerings; Rocket Fresh, a fresh grocery offering; and advertising products. The Developing Offerings segment offers Coupang Eats, a restaurant ordering and delivery service; Coupang Play, an online content streaming service; fintech activities; and Farfetch, a luxury fashion marketplace. It also performs operations and support services in the United States, South Korea, Taiwan, Singapore, China, Japan, and India. Coupang, Inc. was incorporated in 2010 and is headquartered in Seattle, Washington.

Trading Services

ZacksTrade does not endorse or adopt any particular investment strategy, any analyst opinion/rating/report or any approach to evaluating individual securities. Their paid membership prices are increasing 58%, so let’s see if they have pricing power. Get ahead of the next rally in growth stocks by buying these three before they zoom higher again. U.S.- and U.K.-listed shares of South Korean stocks slumped on Tuesday after its president made a sudden declaration of martial law. Coupang’s fulfillment-led strategy ensures unmatched speed, reliability, and consistency, creating a powerful moat in Korea’s e-commerce market.

Earnings Growth

2025 will be a critical year for Coupang to reaffirm its long-term potential. I’m cautiously bullish and believe the stock is buy-worthy, with a good chance the share price will be higher by this time next year. Investors willing to stomach some potential stock market volatility can find a place for it within a diversified portfolio. Here at Zacks, we prioritize appraising the change in the projection of a company’s future earnings over anything else. That’s because we believe the present value of its future stream of earnings is what determines the fair value for its stock. Stockchase rating for Coupang is calculated according to the stock experts’ signals.

• Whether a stock’s current price rightly reflects the intrinsic value of the underlying business and the company’s growth prospects is an essential determinant of its future price performance.
• Awful momentum, but he likes Coupang for its 20% revenue growth and will approach an all-time high.
• Coupang is expected to post earnings of $0.07 per share for the current quarter, representing no change from the year-ago quarter.
• Investors who believe Coupang will struggle to achieve consistent profitability may want to consider selling or avoiding this stock in 2025.
• Coupang, Inc., together with its subsidiaries owns and operates retail business through its mobile applications and Internet websites primarily in South Korea.

Coupang reported strong Q1’25 earnings with 11% Y/Y revenue growth and a 36% Y/Y increase in EBITDA, driven by core product segment growth. I continue to rate Coupang a buy due to its impressive reven… Building out its offerings, expanding into new territories, and rescuing Farfetch from the brink of bankruptcy doesn’t come cheap. Even if you look out to next year, Coupang stock is trading for 40 times projected adjusted earnings.

Coupang (CPNG -0.56%) is South Korea’s leading e-commerce provider. It has a pretty dominant position with 23.6 million active customers. This may not seem like a lot, but it’s about half of the country’s adult population. Coupang is graded D on this front, indicating that it is trading at a premium to its peers.

Zacks Research is Reported On:

Coupang’s strong customer service and extensive distribution network have driven its market leadership in Korean e-commerce, despite low profitability. Select to analyze similar companies using key performance metrics; select up to 4 stocks. Is Coupang growing at the same pace that it was when it charged out of the IPO gate with back-to-back quarters of better-than-70% top-line growth? Outside of one quarter at the end of 2022, revenue gains have been able to stay in the double digits. Coupang, Inc. (CPNG) has been one of the most searched-for stocks on Zacks.com lately.

Investor Services

EPS of $0.06 for the same period compares with $0.05 a year ago. Even though a company’s earnings growth is arguably the best indicator of its financial health, nothing How To Invest In Cryptocurrency much happens if it cannot raise its revenues. It’s almost impossible for a company to grow its earnings without growing its revenue for long periods. Therefore, knowing a company’s potential revenue growth is crucial.

The company topped consensus revenue estimates two times over this period. In the case of Coupang, the consensus sales estimate of $8.36 billion for the current quarter points to a year-over-year change of +14.1%. The $34.33 billion and $39.58 billion estimates for the current and next fiscal years indicate changes of +13.4% and +15.3%, respectively. Earnings reports or recent company news can cause the stock price to drop.